FOR IMMEDIATE RELEASE
Entrepreneur Jagger Lucé Launches Mustard Capital Following Years of Work Across Capital Formation, AI, and Private Markets
Lucé comes out of stealth with Mustard Capital after working with 300 firms and helping companies raise well over $1 billion across his career.
DALLAS, Texas — October 19, 2026 — [KOREWIRE] — Entrepreneur and capital markets operator Jagger Lucé, co-founder of Mustard Capital, today stepped out of stealth to announce the public launch of Mustard Capital, a firm focused on helping modernize capital formation through investor acquisition, artificial intelligence, data infrastructure, and private market strategy.
The announcement follows several years of work with 300 firms, including startups, private funds, real estate sponsors, energy operators, alternative fund managers and GPs, and emerging growth companies. Across that work, Lucé has helped companies raise well over $1 billion to date.
Throughout that work, Lucé developed a perspective centered on a recurring challenge within private markets.
“After watching hundreds of companies pursue capital, I stopped believing the primary problem was access to investors,” said Jagger Lucé, Managing Partner at Mustard Capital. “I became convinced the larger issue was the infrastructure connecting opportunities with the people looking for them.”
Lucé’s career has spanned entrepreneurship, financial technology, legal infrastructure, capital formation, and digital markets.
His earliest ventures focused on software and market automation, followed by years studying financial markets, artificial intelligence, ownership structures, and emerging technologies influencing capital formation. Those experiences eventually expanded into work alongside companies raising capital across multiple asset classes and investor segments.
That progression ultimately led Lucé to co-found Mustard Capital.
Rather than positioning the firm as a traditional marketing company, Lucé describes Mustard Capital as an organization focused on improving the systems supporting modern capital formation.
“Fund managers and GPs need a more effective way to reach aligned investors, and growth-stage founders need capital formation systems that can grow with their businesses,” said Jagger Lucé, Managing Partner at Mustard Capital. “At Mustard Capital, we bring investor intelligence, positioning, and disciplined engagement together to help reduce the friction and cost of raising capital.”
Lucé has written and spoken about the increasing importance of intelligent distribution, investor discovery, and digital infrastructure within private markets, while emphasizing that technology should strengthen trust and human relationships rather than replace them.
Mustard Capital is working with dozens of middle-market funds to reduce their costs of capital through its approach to investor acquisition, data, strategic positioning, and capital formation support. The firm also serves growth-stage startups, helping funds and issuers build investor pipelines and more coordinated fundraising workflows.
Lucé views the democratization of private capital markets as an opportunity to broaden how eligible investors discover and evaluate investments, while giving fund managers and GPs better ways to reach aligned capital. In that vision, access grows through clearer information, stronger distribution, and infrastructure that supports trust.
Tokenization is part of the same broader shift. Lucé sees the potential for digital ownership infrastructure to improve how private assets are issued, transferred, and managed. He believes that progress must connect to the practical needs of funds and issuers raising capital, rather than exist as technology disconnected from the underlying business.
Looking ahead, Lucé intends to continue contributing to discussions surrounding artificial intelligence, tokenization, investor acquisition, and the future of private capital markets while expanding Mustard Capital’s capabilities in support of fund managers and GPs, operating companies, and institutional market participants.
“We have a lot of exciting developments and disruptive approaches to introduce to private capital markets,” said Jagger Lucé, Managing Partner at Mustard Capital. “We look forward to sharing what we are building, with a clear focus on helping funds and issuers connect with the right investors and raise capital more effectively.”
Additional information is available at https://mustardcapital.com.
About Jagger Lucé
Jagger Lucé is the Co-founder and Managing Partner of Mustard Capital, a capital formation and private markets infrastructure firm. His work focuses on the intersection of investor acquisition, artificial intelligence, data infrastructure, tokenization, and the evolving systems supporting private capital markets. Over the course of his career, he has worked alongside more than 300 companies and fund managers and GPs pursuing capital across multiple industries and asset classes.
Lucé lives in Texas with his wife and two children and is a follower of Jesus Christ. His faith and family shape his approach to leadership, stewardship, and long-term building.
About Mustard Capital
Mustard Capital is a capital formation and private markets infrastructure firm focused on helping funds and issuers modernize how they connect with investors. The firm combines investor acquisition, artificial intelligence, data infrastructure, strategic positioning, and capital formation support for funds and issuers navigating today’s evolving private capital markets.
Media Contact
Name: Jagger Lucé
Title: Managing Partner
Company: Mustard Capital
Phone: +1 (972) 628-6489
Email: info@mustardcapital.com
Website: https://mustardcapital.com/